As a young university, Ansbach University of Applied Sciences offers a broad portfolio of degree programs – from traditional business administration to innovative programs in biotechnology, engineering, IT, AI, media, and communication, as well as modern teaching and learning methods such as blended learning, dual study programs, and part-time models. Dedicated lecturers, small working groups, superbly equipped laboratories, and a centrally located, well-organized campus provide the foundation for successful studies in the heart of Franconia. The diverse, academically rigorous, and practice-oriented range of study programs in Ansbach is highly regarded. All degree programs have strong practical applications; projects, collaborations, and the practical semester foster constructive exchange with industry partners from the very beginning. This translates into excellent career prospects for future graduates. The university's core areas of activity are teaching and learning, applied research and development, and continuing academic education. Important benchmarks for university development – with a view to the career prospects of graduates – are the priorities and development guidelines of the regional economy in conjunction with the strategic development concept of the Nuremberg metropolitan region.