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The Relevance Group GmbH

The Relevance Group (TRG) is a European network of specialist companies in marketing, data, AI and technology. TRG was founded on the belief that many organisations hold untapped growth potential in their (customer) data, and that by connecting sources like sales data, behavioural data, research data, marketing data and external sources, that potential can be turned into measurable business growth. We support organisations in becoming more relevant across every stage of the customer lifecycle. Each company within our group brings its own area of expertise and specialism, and together they form a carefully curated end-to-end offering: from identifying and connecting data sources to developing, executing, and optimising strategies and campaigns. This shared approach is grounded in a common belief: that relevance is the most powerful currency in modern marketing. The goal of TRG is simple: turning data into business growth.
16/01/2026
Full time
Consultant Customer Data Analytics (m/f/d)
The Relevance Group GmbH 40212 Düsseldorf-Stadtbezirk 1, Germany
About Us Your tasks Analysis of customer data in the context of loyalty programs, CRM systems and marketing campaigns Development of customer segmentations, target group insights and data-driven recommendations for action. Support in the conception, implementation and measurement of campaigns across various channels Participation in the monetization of data (e.g. partner offers, retail media, reporting solutions) Translating complex data analyses into understandable recommendations for specialist departments and management. Promoting data literacy among customers and internal stakeholders through workshops, training, and understandable visualizations. Close collaboration with customers and project teams to design practical, data-driven solutions. Taking over and independently managing customer projects as project manager Your profile Completed studies in economics, data science, (business) informatics or...