THE MARCOM ENGINE

THE MARCOM ENGINE is a unified architecture that fully integrates strategy, creative and asset production into one. Our focus is on data-driven activation and efficient asset development. This includes increasing asset availability and flexibility, even on short notice. As a transnational agency operating system for all European markets, THE MARCOM ENGINE comprehensively integrates the classic marketing disciplines of strategy, creation, and production with all relevant aspects of the customer journey - while raising them to a high-tech level. This includes all areas of data-driven performance marketing and analytics, marketing automation, programmatic media, and CRM support. THE MARCOM ENGINE focuses on advanced customer data analytics, highly automated communications production and delivery, digital media, and strong e-commerce support.
18/03/2026
Full time
THE MARCOM ENGINE München, Germany
We are looking for a Data Scientist (all genders) to join THE MARCOM ENGINE (part of the Serviceplan Group) at our Munich location as soon as possible. What you can expect from us: Development and maintenance of marketing mix models for quantifying marketing ROI Development of precise CLV models to support retention and CRM strategies Design robust forecasting models based on modern Bayesian frameworks Using machine learning and automation to scale analytics and accelerate insights. Conducting Monte Carlo simulations for scenario planning and decision support Using geospatial analytics to evaluate market, location, and retail performance Further development of methods such as Causal Inference, Incrementality, Attribution or NLP Development of modern analytical models that show how marketing measurably contributes to business growth – from media effectiveness to customer lifetime value. Working in a multidisciplinary team of data science, strategy and...