Not everyone knows Dr. Wolff. But almost everyone knows our brands Alpecin, Alcina, Plantur, Karex, Bioniq® Repair-Toothpaste, Linola and Vagisan. Be it through popular TV commercials and striking advertising slogans such as “Thank you Lino”, “Doping for your hair” or by visiting a pharmacy or drugstore. We are a Bielefeld-based family business in its fourth generation with around 780 employees. Even though we like to speak of “Dr. Wolff”: strictly speaking, we are two different companies: Dr. Kurt Wolff (cosmetics division) and Dr. August Wolff (medical division).
At Dr. Kurt Wolff we develop hair care and styling products, hair dyes, skin care and decorative cosmetics as well as dental care. The brands Alcina, Alpecin, Bioniq® Repair-Toothpaste, Karex and Plantur are at home here.
Dr. August Wolff produces dermatological and gynaecological pharmaceuticals as well as medical and cosmetic products for the Vagisan and Linola brands.
As a medium-sized company, we are surrounded by large multinational corporations. In a sense, we are the Gauls from East Westphalia. And we are different – really different. We dare to tackle issues that no one else dares to tackle, and we take paths that no one else treads: founded more than 100 years ago as a small factory for the production of pharmaceuticals, we are now one of the largest medium-sized family businesses in the German pharmaceutical and cosmetics market.